Brands
Brands
We’re dedicated to brand growth, managing both short and long term relationships to foster brand development across Africa and the diaspora. Find out more about our growing family of brands.
Nya Lagos
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Branding & Positioning
Our consultants worked with the Nya team to reposition the brand, refocusing on the founding principles and reshaping customer perception
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Sales
AA consultants and the in-house team have increased the focus on direct to customer and brand to stockist sales over the last 6 months.
Operations
Our team works closely with the Nya team to stream line operations and production processes to meet demand and improve capacity for growth.
Collection Development
We currently provide advisory services on style, collection and product merchandising for previous and up coming collections at Nya.
YAD
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YAD is a brand built for everyday life, designed to promote ease, confidence and empowerment.
Brand Strategy
We worked closely with the founding team to develop a cohesive brand strategy as the foundation to achieve the brands goals.
Communications Strategy
Our consultants worked closely on crafting a communication style with close attention on the targeted customer, their lifestyle and comms preferences.
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Product Development
AA provided close guidance on style, fit and design preferences that matched the target customer and spending habits.
Art Direction
Our team worked closely on sourcing visual references for the brands first product shoot including short form video and e-commerce imagery
Lulla House
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Digital Communications Strategy
We worked closely with the Lulla House to reimagine their digital and social media communications style. Refocusing on user generated content and short form video that excites the Lulla House customer through authentic storytelling
Projects
Projects
Find out more about our impact in industry facing projects and fashion brands over the last 5 years. This includes details on project management, social media strategy, creative production and event management.